Heddon 1962 New Reels Catalog

1962 Heddon New Reels Catalog

1962 Heddon New Reels catalog cover preview
MCAP Home Heddon Catalog Archive 1962 Heddon New Reels Catalog

The 1962 Heddon New Reels Catalog provides collectors with a detailed look at the new reels offered by the James Heddon's Sons, out of Dowagiac, Michigan.  Heddon was one of the most influential fishing lure manufacturers of the twentieth century. By 1962, Heddon was the giant of the giant in the fishing lure industry and continued to produce lures, rods and reels popular with anglers and collectors today.  Vintage fishing lure catalogs like this are important reference materials for identifying lure models, studying finishes and packaging, and researching the history of classic fishing tackle.

This catalog is part of the My Bait Shop Master Catalog Archive Project (MCAP), a growing digital archive of vintage fishing tackle catalogs and historical reference materials for collectors and researchers.

Catalog Details

Manufacturer: James Heddon's Sons (Subsidiary of Daisy Manufacturing)

Location:  Dowagiac, Michigan

Year: 1962

Type: Vintage fishing lure catalog

Format: 8 1/2" x 11"

Version:  Dealer

Pages:  36 including covers

Collection:  My Bait Shop Master Catalog Archive Project (MCAP)

Complete scanned catalog part of the My Bait Shop - Master Catalog Archive Project (MCAP).  For research purposes only.

All trademarks and copyrights remain the property of the original owners.

Collector Tip

Be realistic about the prices of fishing lures.  Lots of books will show unrealistically high, or outdated prices.  Lures are worth what someone will pay for them.  Condition is extremely important.  Yes, there are some lures worth a lot of money.  Most lures you find at garage sales, etc are worth on average $5 a piece retail.  Just something to keep in mind.  Don't get carried away and have fun with the the hobby.

(we featured some lures here from the annual catalog along with a link to vintage reels)

Historical Notes from the 1962 Heddon New Reels Catalog

The 1962 Heddon New Reels Catalog is kind of a unique one off catalog version.  It is to my knowledge the only catalog of this size that Heddon produced soley focused on reels.  It appears more focused towards dealers but also is more of a marketing piece. 

The catalog itself does a great job covering the Scandia Mark II, Scandia Mark IV, Heddon Hertiage line including the Model 30, Model 35, Model 40 and Model 45 reels.

This is a relatively difficult catalog to find.

 

Below is the complete scanned 1962 Heddon New Reel catalog. Each page is shown in order so collectors and researchers can study the lure models, finishes, and tackle descriptions used by the Heddon company during this period.

Note:  The catalog did not have page numbers so we added them in our exhibit.


Catalog Cover

1962 Heddon new reels catalog cover

Cover of the 1962 Heddon New Reels Catalog.


Catalog Pages

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1962 Heddon new reels catalog page 35

Back Cover

1962 Heddon new reels catalog back cover


Explore More Vintage Heddon Resources

If you collect vintage Heddon lures, you may also enjoy exploring Heddon color charts, lure history pages, and currently available Heddon lures in the My Bait Shop store.

MCAP Notice:
Catalog scans are presented for historical and research purposes as part of the My Bait Shop – Master Catalog Archive Project (MCAP). All trademarks, brand names, and related materials remain the property of their respective owners. If you are a rights holder and would like material reviewed or removed, please contact us.