Heddon 1962 Catalog-Trade Version
1962 Heddon Fishing Lure Catalog-Trade Version
The 1962 Heddon fishing lure Trade Catalog provides collectors with a detailed look at the lures and fishing tackle offered by the James Heddon's Sons, out of Dowagiac, Michigan. Heddon was one of the most influential fishing lure manufacturers of the twentieth century. By 1963, Heddon had undergone ownership change but was still a giant in the fishing lure industry and continued to produce lures, rods and reels popular with anglers and collectors today. Marketed as "World's Largest Producer of Artificial Baits and Custom Built Rods". Vintage fishing lure catalogs like this are important reference materials for identifying lure models, studying finishes and packaging, and researching the history of classic fishing tackle.
This catalog is part of the My Bait Shop Master Catalog Archive Project (MCAP), a growing digital archive of vintage fishing tackle catalogs and historical reference materials for collectors and researchers.
Catalog Details
Manufacturer: James Heddon's Sons (Subsidiary of Daisy Manufacturing, Rogers, Arkansas)
Location: Dowagiac, Michigan
Year: 1962
Type: Vintage fishing lure catalog
Format: 8 1/2" x 11"
Version: Trade (Dealer/Jobber)
Pages: 52 including covers and inserts (32 actual numbered)
Collection: My Bait Shop Master Catalog Archive Project (MCAP)
Complete scanned catalog part of the My Bait Shop - Master Catalog Archive Project (MCAP). For research purposes only.
On This Page
Collector Tip
Bring youth into the club. They are the future and you won't regret it. Take your time to teach new members and young members. We all started somewhere. Also keep in mind younger generations learn differently. In today's internet age, information is freely shared. That's why we believe in buidling a large resource here at My Bait Shop based on sharing information to help the hobby. Reference and research material will only help the hobby and the greater fishing community at large.
Popular Lures Featured in the 1962 Heddon Trade Catalog
- Heddon Chuggers — Browse examples for sale
- Heddon Crazy Crawlers — Browse examples for sale
- Heddon Lucky 13 — Browse examples for sale
- Heddon Mouse — Browse examples for sale
- Heddon River Runts — Browse examples for sale
- Heddon Punkinseeds — Browse examples for sale
- Heddon Sonar — Browse examples for sale
- Heddon Sonic — Browse examples for sale
- Heddon Torpedo — Browse examples for sale
- Heddon Tadpolly — Browse examples for sale
- Heddon Vamp — Browse examples for sale
- Heddon Zara Spooks — Browse examples for sale
Related Heddon Resources
- Browse Vintage Heddon Lures for Sale
- Heddon Color Charts
- Vintage Fishing Lure History
- Fishing History Articles
Historical Notes from the 1962 Heddon Trade Catalog
This is a great trade catalog. It is deceiving coming in at 32 numbered pages. However when you take into account all of the pages stapled into the overall catalog it adds another 20 to get you to 52. It is just filled with great reels, rods and of course lures. Too many to point out here as you will find while browsing below. Some of the highlights include: New Heritage Reels, New Scandia Reels, New COLOR matched Rod and Reel sets and a great color chart on page 11.
New lures include the 420 and 425 Series Whis-Purr, 335 Series Tiny Chugger, 470 and 471 Series Fin-Jig and 261 Series Fin-Jig Heads. Page 13 shows off the often overlooked but highly effective Fin-Jig-Worms. The following page is a great page on the dealer racks. This is just a fantastic page for collectors to see. If you are lucky enough to own one of these, it gives you an idea of how to display your collection. (note those last two pages, 13-14, are repeated. That's not an error on my part. They were back to back in my catalog. Perhaps an error from the factory.)
In the lures section you will notice both the Heddon Hi-Tail and Dowagiac Spook. This is the last appearance year for both of them in the American catalogs. The Hi-Tail would make one more appearance in the 1967 Canadian catalog.1 The Dowagiac Spook would reappear in the Canadian 1967 and 1970 catalog along with the 1971 Swedish catalog.1 I have also found it in the 1968 Canadian catalog which you can see here (page 33). That makes me surmise it might also exist in a 1969 Canadian catalog once I find one.
1Joan Lyons - 2017 "Heddon Cataloged Lures 1902-1984"
Below is the complete scanned 1962 Heddon fishing lure Trade Catalog. Each page is shown in order so collectors and researchers can study the lure models, finishes, and tackle descriptions used by the Heddon company during this period.
Note: Page numbers do not match catalog page numbers. I ordered them in the number they were in the physical catalog including duplicates. Additionally I scanned blank pages as they appeared.
Catalog Cover
Cover of the 1962 Heddon Trade Fishing Lure Catalog.
Catalog Pages
Page 2
Page 3
Page 4
Page 5
Page 6
Page 7
Page 8
Page 9
Page 10
Page 11 - Color Chart
Page 12
Page 13
Page 14
Page 15
Page 16
Page 17
Page 18
Page 19
Page 20
Page 21
Page 22
Page 23
Page 24
Page 25
Page 26
Page 27
Page 28
Page 29
Page 30
Page 31
Page 32
Page 33
Page 34
Page 35
Page 36
Page 37
Page 38
Page 39
Page 40
Page 41
Page 42
Page 43
Page 44
Page 45
Page 46
Page 47
Page 48
Page 49
Page 50
Page 51
Back Cover
Explore More Vintage Heddon Resources
If you collect vintage Heddon lures, you may also enjoy exploring Heddon color charts, lure history pages, and currently available Heddon lures in the My Bait Shop store.
Catalog scans are presented for historical and research purposes as part of the My Bait Shop – Master Catalog Archive Project (MCAP). All trademarks, brand names, and related materials remain the property of their respective owners. If you are a rights holder and would like material reviewed or removed, please contact us.