Falls Bait Company Fish 'N Fool Frog Color. Great vintage lure here. Made by the Falls Bait Company from Chippewa Falls, Wisconsin around 1960. These were made in two sizes 1 3/8" and 2" and in a variety of colors. This is a bait that has really become more collectible in recent years. Great to fish and awesome to display. This one is the 1 3/8" size. Used bait but in overall good condition, see photos.
I have also displayed a photo of a 1960 ad for this lure. This is for reference only and not included in the lot (however feel free to copy or print).