Witch Fire Lures
Witch Fire Lures
Listed as a unknown lure in Karl White's book, Dick Streater lists this lure as a Witch Fire Lure made in Madison, Wisconsin. Bob Slade's book, The History & Collectible Fishing Tackle of Wisconsin, further identifies this lure as a 1960's novelty bait made of plastic, parts of which are luminous.
The Witch Fire Lure came in a couple of different variations. The first of the Witch Fire lures consisted of a plastic body which was 1-1/2" in length (pictured above). It has a single tail hook, no eyes, and a line tie embedded in the front. Two belly wires extended beneath the lure at the end of which were two colored beads and small spinner blades.
Another measured 1-3/4" and also had a single tail hook. It has a diving lip on the front and eyes. The third of the later models has a treble hook on the tail, also measured 1-3/4", and came with a diving lip and eyes.
Though considered a luminous bait, only parts of the lure actually are. On the two color lures, the front half of the lure is the only luminous part and is always made of a translucent white or brownish color plastic. Of the solid color body models, the body is luminous on those with a translucent white body; on the rest, only the eyes are luminous.
These come in a variety of body and eye colors. You'll find the same color body with different color eyes so if you're a color collector, have fun! Body colors include:
1. Solid black
2. Solid white
3. Solid yellow (actually yellow is more of a 'ivory')
4. Solid red
Eye colors include:
Witch Fire Lure Display & Display Box
These lures were sold off of dealer display cards and not in boxes. The lures came in a segmented cardboard box along with the display card as shown. Two dealer display cards with lures were recently sold at a sportings collectible show for $250 each. Current lure value ranges from $15 to $25.
Below are a couple of interesting images we found that shed some additional light on the Witch Fire. Notice the date on the ad and notice an actual box for the lure!
1948 Witch Fire Ad
Witch Fire with Box
Notice both mention Litterest Distributors. I would love to find a box first hand and also see if there is a box insert that could shed more light on this lure. Hopefully more information to come on this company and its lures.
I took a picture of this lure last year at a tackle show in Illinois. I think this belonged to NFLCC member Frank Cristao but lost my notes so I can't be sure. I recall it measured 4 to 5" in length so it's a big fella!
If you have any further information on any of the items displayed on this page which you'd like to share, please send your comments to me and I'll update the page accordingly. Contributions of interesting items and/or unknowns are encouraged.
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